About Us | Norton Way Peugeot

About Norton Way Peugeot

Norton Way Peugeot have been a leading Peugeot dealership in North Hertfordshire and beyond for over 25 years. From a newly refurbished showroom, we provide the full new car and LCV range along with an extensive used car stock and a comprehensive servicing and parts department too. We also offer the complete Motability range as well.

Our manufacturer trained sales, service and workshop teams strive to deliver the best possible service and customer care possible, what ever the job at hand.

About Norton Way Group

Our parent company, Norton Way Group, was formed in 1989 as a management buy out of a Honda dealership in Letchworth. Since then, Managing Director David Grainger has pushed relentlessly to keep the business growing,​ adding another two Honda dealerships in London, Mazda, Nissan and Europe's biggest Kia dealership, GWR Kia.

Despite such huge growth since 1989, the ethos behind Norton Way remains the same, with the focus on quality rather than volume, and ‘being the best’. Success has translated into Industry Awards; including Businessman of the year, and Employee of the year. We have also received Motor Trader awards including Franchised Dealer of the year for Chiswick Honda, Sales Team of the Year and Dealer Principal of the year.